Identify and evaluate new international business opportunities by analyzing emerging markets, trade patterns, and customer needs across regions.
Lead end-to-end sourcing strategies by aligning supplier capabilities with long-term commercial goals and customer requirements.
Drive growth by identifying new buyers, OEM clients, distributors, and retail channels both internationally and locally.
Select suitable suppliers and product lines (OEM) that support both export and domestic business strategies.
Conduct in-depth negotiations with suppliers and global buyers to optimize pricing, payment terms, and trade conditions that ensure profitability and risk mitigation.
Develop and execute go-to-market strategies for introducing sourced products into targeted international channels, including B2B, distributors, and e-commerce.
Collaborate cross-functionally with supply chain, product development, finance, and legal teams to ensure business alignment and operational execution.
Monitor and interpret global economic, geopolitical, and industry-specific trends to guide sourcing and expansion decisions.
Drive performance through setting and achieving aggressive export sales targets, margin optimization, and customer retention strategies.
Represent the company at international trade exhibitions, business delegations, and virtual trade missions to enhance global visibility and network expansion.
Bachelor’s degree in International Business, Supply Chain, Management, or related field (Master’s degree is a plus).
Minimum 5–8 years of experience in sourcing, export-import, OEM management, or international sales.
Proven track record in handling B2B partnerships and business development across domestic and international markets.
Experience working with OEM manufacturers, including product development, customization, and quality control.
Solid negotiation skills in both sourcing (supplier-side) and sales (client-side).
Familiar with demand planning, inventory control, and landed cost calculation.
Understanding of domestic distribution channels: General Trade (GT), Modern Trade (MT), and B2B institutional channels.
Ability to travel domestically and internationally when required.
Fluent in Mandarin (spoken and written) is a must – for direct communication with suppliers, manufacturers, and trade partners in China or Southeast Asia.